Saturday, March 21, 2020

The Big Issue

The Big Issue is a street newspaper founded by John Bird and Gordon Roddick in September 1991 and published in four continents. The Big Issue is one of the UK's leading social businesses and exists to offer homeless people, or individuals at risk of homelessness, the opportunity to earn a legitimate income, thereby helping them to reintegrate into mainstream society. It is the world's most widely circulated street newspaper.


CLIFT
The colour of this front cover is very vibrant and colourful, this is too make the audience who are reading this feel as though Meghan is a very nice and warm hearted person, although she may not be like that in real life. The layout of this cover has Meghan Markle seem as though she is the most important person there alongside the two women that she is making smile. They've done this to create a positive atmosphere around the situation that is taking place. The image to text ratio in this cover is very huge because they want to make Meghan the stand out person, so they felt that any text would've been irrelevant when making this cover, although the font of the text says a lot. For example the word 'MEGHAN' is in glittering gold writing meaning they are describing her as a woman who couldn't put a step wrong and is only doing good things in her life.

MCSPA
The masthead on this front cover is 'MEGHAN', so straight away the big issue paper has already grabbed the readers attention on Meghan Markle by making her the main story for the whole paper that week. Meghan Markle is the cover star of this paper and you can tell this because she is the only person on the front cover and she is made out to be helping others, where most people know that this could be faked as she knows she is being photographed and filmed.

CONTEXTS
The fact that the big issue paper have included different races on the front cover shows that the want to allow the audience to understand that not all people are bad, and they placed Meghan next to them to show that anyone can get along, although Meghan probably is faking her expressions towards them.

REPRESENTATION
The messages that are being communicated are that people of different races can get along and even if your rich or poor, you can still be friends and hang out together. This cover shows this by showing that Meghan Markle is giving her time up to visit people who aren't as fortunate as some. The big issue has focused more on race on this cover than anything else as the UK are battling against foreigners entering the country, they have made this cover to show the country that they aren't all as bad as people may think. The fact that they've not included any males in this cover shows that they are also promoting women and how they can be strong together and make a difference to people who aren't as fortunate as others.



















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